How many times have you see ads like the above one? How many times did you encounter sales threads like that on webmaster forums? Have you ever considered outsourcing link building to companies/freelancers claiming to deliver thousands of backlinks to your money site? Think twice before doing this!
Search engines’ algorithms have evolved massively over the years and you should probably know by now that any unnatural link building campaign can do more harm to your website than raising its rankings. But how can this type of links harm your rankings?
First of all, link spikes play a major role in determining whether a company has engaged into using “black hat” methods to trick the search engines. It is unlikely that a website can receive hundreds of backlinks in a day or so, all anchored with a certain keyword and most of all coming from the same platforms (forums, blogs etc). When talking about massive linking we refer of course to:
Blogs – blog comments with Scrapebox/Xrumer
Forums – forum profiles with Xrumer/SenukeX/SickSubmitter
Social bookmarks – made with tools such as Bookmarking Demon and so on
The interesting thing is that these links have their place in a link building strategy, however not when it comes to linking to money sites. You can use these with great results on “buffer sites”, such as: social networking websites, guest posts, reviews and so on for getting more link juice to those, link juice that it is transferred to your money site, washed.
These days quality comes over quantity so before getting thousands of backlinks to your website, think twice and have a chat with an experienced SEO company that could tailor a safe strategy based on your requirements/website.